Analysis

1 month ago | March 22, 2024

Do’s and don’ts of social media

Phillip Jonhera While there are no wrong ways to eat a Reese’s, there are definitely some wrong ways to do social media. ...

Enhancing financial stewardship in Zim’s public sector with value ...

Retired Major Silibaziso Zhou In a bid to ensure transparency, accountability and efficiency in the utilisation of ...

HR metrics, analytics: Unlocking insights for effective workforce ...

Peace Sithole In the dynamic and ever-evolving landscape of human resources (HR), organisations are increasingly relying ...

The Viking Mode: Burning the boats

Arthur Marara Part Three This a continuation from last week “ Burning the boats” is a strategic tactic that involves ...

2 months ago | March 15, 2024

Building supportive ecosystems for women entrepreneurs, leaders

Note from ZNCC The Women’s Desk of the Zimbabwe National Chamber of Commerce (ZNCC-WD) proudly hosted a transformative ...

Cultivating brand loyalty

Dr Keen Mhlanga Procedures and Models Introduction: In the present exceptionally cutthroat business scene, developing ...

Transforming auditing, accounting with Artificial Intelligence

Dr Kudzanai Vere Introduction Artificial intelligence (AI) has emerged as a groundbreaking technology that is ...

What is search engine optimisation?

Phillip Jonhera Search engine optimisation (SEO) is the art and science of getting pages to rank higher in search ...

The Viking Mode: Lessons in business strategy

Arthur Marara Part Two This is a continuation from last week’s article. Lesson 3: Resilience and persistence The Vikings ...

Key account management in sales

Clemence Mutembo When I was studying sales management as part of my marketing studies, I learnt of what is called key ...

2 months ago | March 8, 2024

Managing legal costs: Use alternative dispute resolution

Arthur Marara This is a continuation of the series of articles on how to manage legal costs. This week I want to share a ...

Mutating face of entrepreneurship

Dr Keen Mhlanga The face of entrepreneurship is changing. While the classic image of an entrepreneur might be a solo ...

Leveraging forensic auditors to combat procurement fraud

Retired Major Silibaziso Zhou Introduction In today’s dynamic business landscape, procurement fraud poses a significant ...

Importance of data analytics in digital marketing

Phillip Jonhera Whenever a company implements an effective digital strategy and starts to apply digital marketing as a ...

Mending US-Zim relations: A path to growth hub status?

Note from ZNCC The recent (March 4, 2024) Executive Order (E.O.) by the President of the United States of America (US) ...

The Viking Mode: Lessons in business strategy

Arthur Marara In the annals of history, the Vikings stand out as a formidable force of warriors and explorers who left ...

Marketing mistakes to avoid

Clemence Mutembo What I generally notice from the work we do is that 99.9 percent of companies in Zimbabwe operate ...

2 months ago | March 4, 2024

The Changing Face of Entrepreneurship

Dr Keen Mhlanga The face of entrepreneurship is changing. While the classic image of an entrepreneur might be a solo ...

2 months ago | March 1, 2024

Power of clear communication, expectations in legal costs

Arthur Marara This ordinarily would be a queer topic coming from a lawyer who is supposed to make money from the very ...

Empowering women entrepreneurs, leaders: ZNCC to join the world ...

Note from ZNCC On March 8 every year, the world celebrates International Women’s Day, a day dedicated to recognising the ...