Analysis
1 year ago | November 11, 2022
Five questions every leader must ask
Arthur Marara This past week I started a conversation on the questions that business leaders need to ask themselves in ...
Public diplomacy and national branding
Dr Musekiwa Clinton Tapera Nations can apply tools of public diplomacy to improve their international media and public ...
Can Zim’s inflation beast be tamed?
Clifford Shambare Part One. Inflation is an important factor in matters of money and trade, largely because it causes ...
The marvel of the golden ratio
Leslie Mupeti Ever wondered why nature looks so perfect? Why is everything so proportional to everything? Why is the ...
2 years ago | November 4, 2022
Proposed nation branding framework for Zim
Dr Musekiwa Clinton Tapera The proposed nation branding framework as shown in the illustration (right) summarises what ...
Five questions every leader must ask
Arthur Marara Quite deliberately I am bringing against these conversations around the strategy. This is the buzzword in ...
Democracy vs economic prosperity
Clifford Shambare When considering such a subject, the temptation is to ask; does democracy lead to economic prosperity? ...
The jingle pandemic
Leslie Mupeti The quality of Zimbabwean adverts has slowly deteriorated over the years. The adverts back in the day ...
2 years ago | October 28, 2022
Understanding the Zambian Kwacha’s stability
Dr Keen Mhlanga The Kwacha is Zambia’s official currency. In the last decade, the country’s foreign exchange regime has ...
Breaking silos mentality in the workplace
Arthur Marara One of the common issues that comes out from team building interventions is that of “working in silos”. ...
National branding requires our commitment
Dr Musekiwa Clinton Tapera The position taken by the government of Zimbabwe to champion the national branding of this ...
How to deal with social media fires
Leslie Mupeti It has been an eventful week as far as brands are concerned. Hip Hop superstar and businessman Kanye West ...
2 years ago | October 21, 2022
Can the African become a true capitalist?
Clifford Shambare On December 1, 2020, I bumped into a piece by Strive Masiyiwa in which he is chiding his fellow ...
Six laws for personal, professional growth
Arthur Marara I am passionate about personal and professional development. Success has an interesting way of operating — ...
Strategies for successful rebranding
Leslie Mupeti According to the economic times, rebranding is the process of modifying an organisation’s corporate ...
Formulation of a nation branding strategy
Dr Musekiwa Clinton Tapera Nation branding in a mega project that requires huge resources, effective coordination and ...
2 years ago | October 14, 2022
Develop positive focus
Arthur Marara These past years have tested many businesses, and threw many off course due to many disruptions one of ...
Should Africans create own capital markets?
Clifford Shambare Capitalism is a veritable economic system that is made up of tangible and intangible components. So to ...
Resolving marketing vs finance conflict
Leslie Mupeti Wiping beads of perspiration off his youthful face, John quietly placed his now worthless papers back into ...
Tetrad Bank faces shareholders revolt
Business Writer In an unpresented development, Tetrad Investment Bank (TIB), which lost its banking licence eight years ...
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