BMW gets 2023 underway with two triple successes

10 Mar, 2023 - 00:03 0 Views
BMW gets 2023 underway with two triple successes BMW gets 2023 underway with two triple successes

eBusiness Weekly

In the renowned “Best Cars” readers’ survey by German motoring magazine “auto, motor und sport”, three current BMW models have taken top spot in their respective categories.

And in the UK, the brand has celebrated a trio of victories in the “What Car? Car of the Year Award 2023”.

This success follows on seamlessly from the Bavarian premium brand’s winning streak in international competitions last year.

Premium carmaker BMW has kicked off 2023 with a trio of victories in renowned competitions in Germany and the UK.

In the “Best Cars 2023” vote conducted among the readership of German motoring magazine “auto, motor und sport”, the purely electrically powered BMW iX1 xDrive30 (electric power consumption combined: 18.1 — 16.8 kWh/100 km; CO2 emissions combined: 0 g/km in the WLTP cycle; figures in NEDC cycle: — ) recorded class victory in the compact SUV segment, the BMW 2 Series Coupé repeated its success from last year by once again topping the compact class rankings and the BMW 3 Series was voted “Best Car” in the midsize class.

And the second three-pronged celebration of the new year came courtesy of the fully electric BMW i7, BMW 4 Series Coupé and BMW 4 Series Convertible in the “Car of the Year Awards 2023” held by “What Car?” magazine in the UK.

The latest readers’ survey held by “auto, motor and sport” assembled 422 current models across 13 classes and a separate “imported car” ranking — a larger field than ever before in the history of a competition now in its 47th edition.

Over 100,000 respondents took the opportunity to pick out their favourites.

The class victors were presented with their awards today at a ceremony in Stuttgart. Stefan Floeck, Senior Vice President Product Line MINI and BMW Compact Class, received the trophy for the BMW iX1.

The BMW iX1 took the honours in the readers’ poll with 8.4 per cent of the votes cast, closely followed by its conventionally powered X1 sibling (8.3 per cent).

The compact Sports Activity Vehicle was therefore very much the dominant force in this category.

The awards for the 3 Series and BMW 2 Series Coupé were handed over to Markus Flasch, Senior Vice President Product Lines Rolls-Royce, BMW Luxury Class and BMW Midsize Class.

The BMW 2 Series Coupé topped its class with 13.2 per cent of the vote, while the BMW 3 Series headed its category with a share of 13.3 per cent.

“What Car Technology Award” for the BMW i7, BMW 4 Series variants defend their titles.

With their signature BMW driving pleasure, expressive design and pioneering technology, three other models in the current BMW portfolio also made their presence felt in the “Car of the Year Award 2023” in the UK.

Among the distinctions collected by the new BMW i7 xDrive60 (electric power consumption combined: 19.6 — 18.4 kWh/100 km; CO2 emissions: 0 g/km in the WLTP cycle; figures in NEDC cycle: – ) was the coveted “What Car Technology Award” for its innovative rear-seat entertainment.

The optional 31.3-inch BMW Theatre Screen in the rear compartment of the fully electric flagship turns in-car entertainment into a uniquely cinematic experience and, in so doing, takes the industry into new territory.

The jury assembled by “What Car?” magazine also praised the luxurious interior, long range and outstanding driving dynamics of the new BMW i7.

Another two other awards were claimed by the BMW 4 Series Coupé and BMW 4 Series Convertible.

The hardtop two-door model for the premium midsize segment earned the title “Coupe of the Year” for the third time running.

Its ability to combine agility with excellent ride quality and generous levels of space played a key role in the positive responses to the “What Car?” survey.

The BMW 4 Series Convertible also repeated its success from last year by taking top position again as “Convertible of the Year”. —pressbmwgroup.

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